If you are running your own real estate company then you know struggles of marketing it. There are quite a few ways to market your real estate business – through social media, paid ads or SEO. Of course, there are more but these would be 3 main ways. Here, at The SEO, I focus on real estate SEO. Whether you are real estate agent selling luxury properties across the world or general real estate business with a reasonable list of properties to rent or sell, you will certainly benefit from SEO for real estate websites.
First and foremost, real estate SEO is not one strategy fits all real estate websites. There are different types of SEO you’d need to consider – are you national/international agency? Are you just an agent finding buyers/sellers for your desired home? Do you only have a portfolio website where you list your services, testimonials and contact details or is it fully immersed website with lots of listings for homes for sale?
Obviously, if you are looking for SEO for realtor who has only a simple portfolio website, SEO is much easier. If you are looking for SEO for real estate agency that has a massive website with hundreds of listings then SEO becomes much more complicated.
Whichever real estate SEO your business requires, don’t only depend on SEO. You also need to do other internet marketing strategies such as social media, email marketing, PPC and many other supplementary strategies.
